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May 18, 2018

A New form of Client Relationship that Opens Up New Opportunities and Fosters Innovation

May 9, 2018

On April 5th, 2018, Butterflies & Hurricanes, held an event titled "Bohatněte Dobrem", which roughly translates as, Grow your inner richness through doing good.

November 1, 2016

Why is this man wearing a pregnant suit? Is it possible to design for greater empathy? Can developing empathy for your target group help you design better brand experiences?

Why is Empathy Important in your Design Process?

Since the turn of the 21st Century, design has mo...

February 4, 2016

The next design trend we look at has been growing steadily for years, but is set to explode in 2016 with the example of Diet Coke's new campaign.  It is a hyper focus on the customer through a deeper exploration of Customer-Centricity.

1. Customer Centricity:

Design is n...

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