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July 21, 2017

Our message. Our mission.

July 6, 2017

STOP THE WATER WHILE USING ME! is a brand whose design is unified on many levels, and demonstrates how the trends we've written about on this blog over the past year can come together to create a truly 21st Century brand experience.

May 31, 2017

Our brief overview of our experience on Day 2, of the WHAT DESIGN CAN DO 2017, in Amsterdam.

May 30, 2017

We don't just do food! And because we often get so excited about the many new opportunities brought to our industry by the Sustainability Business Model, and the rapid pace of innovation, we sometimes forget to post our own more traditional, but still transformative...

May 26, 2017

The theme of the conference this year in Amsterdam was: WHAT CAN DESIGN DO TO ADDRESS CLIMATE CHANGE?  This is a brief overview of our experience, to be followed soon by a closer look at some of the speakers and workshops we attended.

In our continuing effort to stay at...

February 27, 2017

The generation of millennials currently reaching adulthood is driving the visual design trends of 2017. Their childhood aspirations are beginning to clash with harsh reality and the future appears unfamiliar, uncertain and less friendly to them. This is affecting how th...

February 16, 2017

People are living more cramped lives. Cities are more crowded. Living spaces are smaller. Our brains are packed full of endless information. Space and quiet are rare. People feel edgy and want to be calmed.  This is feeding consumer desire for less. Less, but better.  B...

November 1, 2016

Why is this man wearing a pregnant suit? Is it possible to design for greater empathy? Can developing empathy for your target group help you design better brand experiences?

Why is Empathy Important in your Design Process?

Since the turn of the 21st Century, design has mo...

January 28, 2016

We have reviewed numerous 2016 design trend reports for graphic design and packaging, and this is the first of a series where we will explore and summarize what we feel are the most important design concepts and elements to keep an eye on this year.

We start with the mos...

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